89up is a lobbying and public affairs consultancy accredited in the EU Transparency Register. It operates primarily to influence EU policy and decision-making processes on behalf of its clients, which may include corporations, trade associations, NGOs, and other interest groups. Founded in the late 2010s, 89up has rapidly established itself as a significant player in the European lobbying landscape, recognized for its strategic communications and digital campaigning expertise.
The firm is known for leveraging data-driven approaches to shape public opinion and policy outcomes, particularly in areas such as digital policy, Brexit-related issues, and regulatory affairs. 89up has been acknowledged in business rankings such as the Financial Times’ FT 1000 list of Europe’s fastest-growing companies, indicating strong growth and influence in the lobbying sector.
As a registered entity in the EU Transparency Register, 89up adheres to the EU’s Code of Conduct for lobbyists, committing to transparency and ethical engagement with EU institutions. The firm’s activities are publicly documented, including declared lobbying expenditures and meetings with EU officials, which helps ensure accountability in its advocacy efforts.
89up’s role in the EU lobbying ecosystem involves networking with various stakeholders, including affiliated organizations, clients, and civil society groups, to effectively represent interests at the European level. The firm’s strategic focus on digital campaigning and data analytics distinguishes it from traditional lobbying consultancies, enabling it to deliver targeted advocacy campaigns aligned with client objectives.
