Getty Images (UK) Limited is a lobbying firm registered in the EU Transparency Register since August 2021. It is part of Getty Images, a global leader in visual content creation and licensing, operating a vast library of creative and editorial images. Getty Images supports a broad community of over 320,000 independent contributors, including many small and medium enterprises (SMEs), by providing lawful licensing and monetization of copyright-protected content. The firm’s lobbying efforts primarily focus on protecting copyright and intellectual property rights within the EU, addressing initiatives such as the Copyright Directive, the Artificial Intelligence Act, and the Digital Services Act. By engaging in these files, Getty Images aims to safeguard the interests of its content creators and uphold editorial integrity standards. The firm is headquartered in London, United Kingdom, also hosting its EU office there. Getty Images (UK) Limited lobbies to promote legal frameworks that encourage artistic creation while ensuring compliance and enforcement of intellectual property laws in a digital economy context. Its work also addresses emerging regulatory challenges posed by artificial intelligence in image use and licensing. The firm leverages its expertise and network to influence EU policy developments affecting visual media, digital rights, and content distribution platforms. This proactive approach enables Getty Images to maintain its leadership in the visual content industry and advocate for the sustainable rights and revenues of content contributors globally.