ITV PLC - Lobbying Firm Profile

ITV PLC is the United Kingdom’s largest commercial television network and programme producer with significant operations targeted at influencing EU regulatory and policy frameworks. Registered with the EU Transparency Register since March 2014 under registration number 978406813345-95, ITV’s lobbying efforts focus primarily on regulations impacting the audiovisual sector, telecoms, digital markets, data protection, intellectual property, internal market rules, competition law, and merger control policies within the European Union. ITV operates a portfolio of channels (ITV, ITV2, ITV3, ITV4, CITV) including on-demand services such as ITV Hub and BritBox, with reach extending into the Republic of Ireland and other global markets. ITV Studios produces audiovisual content for both ITV channels and other broadcasters domestically and internationally.

The firm’s lobbying activities are geared towards shaping EU legislative developments to accommodate the needs of broadcasting, content distribution, and digital media production industries in a rapidly evolving regulatory environment. ITV’s focus on audiovisual regulation aligns with the EU’s Media Freedom and pluralism objectives, while engagement with digital and data protection regulation reflects concerns over the impacts of the Digital Single Market, GDPR, and competition with emerging streaming platforms. Lobbying activities also encompass telecoms policies which affect content distribution networks and infrastructure. ITV’s presence in various EU markets through distribution agreements and content production necessitates active engagement with intellectual property and merger control frameworks.

Since registration, ITV has maintained a relatively modest lobbying footprint in terms of full-time equivalent lobbyists (0.5 FTE, approximately 2 persons part-time) and annual spending categorized in the range of €50,000 to €99,999, for example, in 2021. Their European lobbying strategy involves regular interactions with EU institutions, including a series of high-level meetings with the European Commission (9 meetings reported in 2021). ITV’s advocacy typically revolves around complex dossiers requiring engagement with multiple directorates-general such as DG CONNECT (Digital), DG COMP (Competition), and DG CNECT (Communications Networks). ITV’s stated lobbying goals include aligning audiovisual and digital regulations with commercial realities of broadcasting, safeguarding intellectual property rights, and ensuring fair competition policies.

ITV’s geographic and operational footprint in EU lobbying extends across the UK, Ireland, and broader EU countries via production offices and service distribution. Their lobbying network includes collaborations with industry associations and stakeholders influential in European media and digital policy debates. ITV’s lobbying is both direct (via in-house or contracted lobbyists) and through partnerships engaging wider sectoral and cross-industry alliances to amplify influence in Brussels.

EU Transparency Register ID: 978406813345-95
First registered: 26 March 2014
Headquarters: London, United Kingdom
EU Office: London, United Kingdom
Sector focus: Audiovisual, Broadcasting, Digital Media, Telecoms, Intellectual Property, Competition law
Core lobbying goals: Regulation of audiovisual markets, digital and telecom policy, data protection, IP rights, internal market harmonization, merger control

No related lobbyists found.

Audiovisual Regulation
Telecom Regulation
Digital Market Regulation
Data Protection / GDPR
Intellectual Property Rights
Internal Market legislation
Competition Law and Merger Control

ITV networks with various industry groups, sectoral associations, and allied organizations active in EU media and digital affairs. This includes partnerships with other broadcasters, digital content providers, and industry bodies representing audiovisual and media stakeholders in European policy discussions. ITV also cooperates with consortiums like BritBox for digital distribution in parts of the EU and globally. Their lobbying work involves engagement with EU institutions such as the European Commission, European Parliament Committees on Media and Digital Affairs, and regulatory agencies overseeing competition and telecom sectors. Specific affiliated organizations linked to ITV PLC in the Transparency Register data are limited in public detail, but ITV’s profile suggests collaborative interaction with sector representatives and regulatory bodies.

Total lobbying spend reported for 2021: €50,000 to €99,999
Total lobbying spend per year (approximate range if extrapolated):
- 2014–2025: No detailed yearly breakdown publicly available for every year; only 2021 data clearly reported with spending in the €50k–€100k band.
Lobbying expenditure is typically on in-house advocacy and external consultancy or EU representation fees.

ITV’s lobbying activities mainly intersect with:

European Commission DG CONNECT (Communications Networks, Content and Technology)
DG COMP (Competition Directorate-General)
European Parliament Committees on Culture and Education (CULT), Internal Market and Consumer Protection (IMCO)
Other institutions involved in audiovisual, digital, and competition regulation

Since registration (March 2014) through June 2025, ITV PLC has conducted numerous lobbying meetings with EU institutions, especially the European Commission. Data available for 2021 alone records 9 high-level meetings with Commissioners or Directorates related to audiovisual regulation, telecom, digital policy, and competition. The total numbers of meetings for each year up to 2025 are not fully public but ITV is known to maintain regular communication channels with EU policymakers to influence legislative processes within its sector.