julianprice.com Ltd is a lobbying firm registered in the EU Transparency Register, specializing in providing expert analysis and representation in the sugar trading sector. Known for its in-depth knowledge of EU regulations affecting sugar markets, the firm acts as a key intermediary between sugar traders, governments, and civil society. Its expertise covers various geographic regions including Europe, Africa, the Caribbean, Asia, and the Pacific. The firm’s activities include market research, policy analysis, and participation in committees that represent the interests of sugar traders at both national and EU levels. The firm is also recognized through the leadership of Julian Price, a prominent figure in the sugar industry with longstanding experience as a sugar trader and association president.