Nomad Foods Europe Limited is a leading frozen foods company headquartered in the United Kingdom, recognized as Europe’s largest frozen food manufacturer. Established as a private limited company in 2006 and registered for lobbying with the EU Transparency Register since June 10, 2021, Nomad Foods operates across 22 European markets including key countries such as the UK, Italy, Germany, Sweden, and France. Their diversified portfolio includes iconic brands such as Birds Eye, Findus, iglo, Aunt Bessie’s, Goodfella’s, Ledo, and Frikom, with a workforce of approximately 8,000 employees and annual revenues of around €3 billion.
The company’s lobbying activities focus on influencing EU policies related to food marketing, sustainability, nutrition labeling, food waste reduction, reformulation of processed foods, corporate sustainability due diligence, and animal welfare. It actively targets major EU legislative initiatives such as the Farm to Fork Strategy, the EU Code of Conduct on Responsible Marketing, and revisions to the EU rules on date marking and sustainable labeling. The firm promotes both its own interests and the collective interests of its members in these areas.
With an EU office based in Woking, UK, Nomad Foods registers a modest but strategic lobbying presence, employing approximately 1.25 full-time equivalent lobbyists who focus on engaging with European policymakers and regulators to shape legislation relevant to their business and sector sustainability goals. Their networking extends to affiliations with prominent industry bodies such as AIM (European Brands Association), WFA (World Federation of Advertisers), and Food Drink Europe.
Nomad Foods demonstrates a commitment to transparency and sustainability, illustrated by initiatives on nutrition transparency and sustainability standards. The company’s financial commitment to EU lobbying ranges from €50,000 to €99,999 per year in recent periods, signifying a focused, quality-driven approach to influencing EU food policy rather than large-scale lobbying expenditures.