Anja Ingenrieth

Anja Ingenrieth is a seasoned lobbyist and communications expert with over 25 years of experience, currently a partner at Brunswick Group based in Berlin and Brussels. She leads Brunswick’s work on technology, telecommunications, and artificial intelligence in Germany, as well as the European chemicals sector. Her expertise spans public and government affairs, strategic communications, CEO reputation management, and campaigns across Europe’s intricate political and regulatory environment. Before joining Brunswick, Anja held senior roles such as Head of the EU Office and Vice President for European Affairs at Deutsche Telekom AG in Brussels, where she advised executive leadership on EU policy, spearheaded regulatory and digital policy initiatives, and conducted high-profile advocacy efforts. Previously, she led public affairs and communications at Bayer, focusing on major corporate campaigns and M&A communications. Anja’s foundation in Brussels includes nearly 15 years as a political journalist specializing in EU and NATO affairs, which enriches her deep understanding of EU institutions and decision-making processes.

Anja Ingenrieth’s lobbying through Brunswick Group for the UK’s interests is nuanced within her broader portfolio of representing technological, telecommunications, AI, and chemical sectors in Europe. While her primary clients are technology and chemical industry players, the lobbying activities indirectly benefit UK-related business interests by shaping EU regulatory frameworks and policies in ways favorable to advanced tech and industrial sectors where UK companies have stakes. Her background at Deutsche Telekom and Bayer, both major European corporations with interests spanning across the UK and EU markets, gives her insight and leverage to influence digital policy, regulatory directives, and environmental legislation at the EU level that affect the UK’s trade and technology environment post-Brexit.

By managing complex government and public affairs campaigns, she helps clients anticipate and influence EU regulatory developments, strategically positioning companies to navigate the UK-EU interface. Her work on AI and telecoms in Germany and Europe formulates advocacy messaging that aligns with UK technology governance goals to promote innovation and competitive markets. This involves direct dialogue with political actors and regulatory bodies, ensuring that the client’s positions are well represented, which in turn supports UK-based companies operating within or alongside the EU regulatory space. Her skill at CEO positioning and reputation management also facilitates stronger leadership representation in EU forums critical for the UK’s technological and industrial interests.

Anja Ingenrieth’s lobbying activities focus on strategic engagement with EU policymakers and institutions to influence policy developments in telecommunications, technology, AI, and chemicals. At Deutsche Telekom’s Brussels office, she led EU public affairs and communications, developing advocacy strategies on digital policy, competition, and environmental issues. She regularly represented her clients’ interests in high-level meetings with the European Commission, European Parliament members, and Council stakeholders, coordinating multi-stakeholder campaigns to push favorable regulatory changes.

She has been involved in numerous meetings facilitating dialogue between major European industry players and EU regulators, often focusing on technology regulation, digital transformation policies, and sustainability mandates. Her meetings align with legislative timelines where EU directives and regulations in telecom and chemicals underwent amendments or proposals, illustrating her role in shaping outcomes. For instance, she managed corporate lobbying during digital market regulatory updates and chemicals policy revisions that impact the European single market’s functioning.

During her tenure at Bayer, her involvement in managing communications and advocacy around high-profile mergers such as the Monsanto acquisition involved negotiating with EU competition authorities and EU political stakeholders to ease regulatory approvals. Similarly, leading advocacy for Deutsche Telekom involved engagement with EU digital and telecom regulatory bodies to promote innovation while addressing competition concerns—meetings that contributed to regulatory frameworks that enabled growth in telecom markets, indirectly impacting UK operators and market conditions.

Her activity also includes participation in industry associations and public forums, where she works to build coalitions and align policy positions among diverse stakeholders to influence EU legislation positively. Through continuous presence in Brussels’ institutional corridors and her broad contact network, she is well-placed to affect EU policymaking that benefits her clients and by extension, UK-related industry interests.

LinkedIn: linkedin.com/in/anja-ingenrieth
Brunswick Group (Berlin & Brussels office contact): Official website: brunswickgroup.com
Brunswick Group Berlin Office phone: Not publicly specified in sources
Email contact details: Typically available through Brunswick Group official site or LinkedIn (not publicly disclosed to general search)
Social Media: No personal social media platforms publicly identifiable outside LinkedIn profile