Lidia FORNASIERO

Lidia Fornasiero is a senior advisor and director at Brunswick Group, a global communications and public affairs consultancy based in Brussels, Belgium. With nearly two decades of experience, she specializes in strategic communications, public affairs, crisis management, and reputation management. Since relocating to Brussels about two years ago, she has focused particularly on public affairs and advocacy campaigns with an emphasis on sustainability, circular economy, and consumer protection legislation across various industries and regions. Her expertise extends to complex mergers and acquisitions (M&A) and competition law communication strategies. She plays a critical role in advising clients on engagement plans to navigate regulatory, political, and reputational landscapes at the European Union level.

Lidia Fornasiero, through Brunswick Group, serves clients including corporate and industry stakeholders aiming to influence policymaking within the EU framework, with a strong strategic focus on sustainability, consumer protection, and circular economy policies. Although directly linked to Brunswick Group, which operates internationally, her lobbying activities closely align with advancing business and regulatory interests that implicate UK-related economic and trade considerations post-Brexit, given the UK’s continued close regulatory and trade relationship with the EU. Her expertise in competition law, M&A communications, and advocacy for sustainability frameworks indicates she lobbies to ensure regulatory environments are conducive to cross-border business operations that include UK firms and stakeholders. This lobbying includes navigating evolving EU-UK relations to safeguard market access, protect intellectual property, and ensure consumer standards that allow UK-related businesses to compete effectively in the EU market. Given her Brussels base and client portfolio, her role is instrumental in shaping narratives and policies that harmonize EU legislation with the business strategies of companies with significant UK interests, especially in dynamically regulated sectors like consumer goods, technology, and sustainability-driven industries. The lobbying aims to align EU regulations to not only protect but also enhance the competitive positioning of UK-based entities operating within or alongside the EU single market.

Lidia Fornasiero’s lobbying activities primarily involve high-level communications and advocacy campaigns targeted at EU institutions and policymakers. She has engaged in several strategic meetings and conferences in Brussels, including those linked to environmental and consumer protection bodies where sustainable development and circular economy legislation are significant topics. For instance, her participation in events such as the EEB Annual Conference in 2022 reflects her involvement in discussions at European environmental advocacy intersections, connecting client interests with EU political agendas. Through these activities, she facilitates dialogue between corporate clients and key EU policymakers, influencing legislative frameworks that impact trade, environmental regulations, and industry standards directly relevant to the UK as a trade partner. While specific meetings with individual EU politicians are not publicly detailed, her advisory role typically includes orchestrating stakeholder engagement plans that yield measurable outcomes, such as favorable amendments to consumer protection laws or advancement of sustainability standards that align with client business goals. These engagements demonstrate her ability to leverage Brunswick Group’s influence to shape policies that consider UK business implications within the EU’s regulatory ecosystem, driving outcomes that support market stability and growth for UK-linked enterprises.

LinkedIn: Lidia Fornasiero – Director at Brunswick Group (linkedin.com/in/lidia-fornasiero-phd-46709a6)
Twitter/X: @lilif21
Phone (as listed for Brunswick contacts, general): +39 02 9288 6200 (from Amplifon release mentioning Brunswick contact)
Email (general Brunswick PR): [email protected] (specific to Amplifon, but indicative)
Website: brunswickgroup.com/our-experts/lidia-fornasiero